Product Description:It contains a copy of the naturally produced Dog Appeasing Pheromone, which is instantly recognisable to dogs, it is naturally produced by the bitch when she nurses her puppies, and gives a continuous and reassuring message to let dogs know that this is a safe and calm area for them to be in. This can be incredibly valuable when bringing home a new dog, helping them settle quickly into their new routine, and the easy-to-use plug in diffuser can be placed in any area of the house, and is effective for up to 30 days with continual use before needing a refill.